Cool Kids Newsletter 5 - Online Business

Cool Kids Newsletter 5 - Starting (and killing) your first online business

Hello!This is the edition #5 of The Cool Kids Newsletter, the monthly email I send family, friends, and future friends. Glad you're here.

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Article:

My first online business helped young people move to Los Angeles and land their first job - I started the first (of many) iterations in 2012, while I was an assistant at a management company. After four years, I decided to call it quits.

In this article, you’ll get an honest look at what a “not-success” story looks like, and lessons for your business.

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Cool things I found in the last 30 days:

1.

“You have to listen to your puppets as much as they need to listen to you. You have to have a symbiotic relationship, you have to understand one another, because all you’re really doing at the end is setting them up to blossom and to do what they do.”

2.

There is power in taking the appropriate time to think.

“We get out of school and start working full time… we are conditioned to think in terms of today and tomorrow, rather than months or years ahead. Suddenly, everything we do is supposed to provide an instant and visible benefit to the organization. At an individual level, this means that for your organization to value you more, you must run faster and faster. At a corporate level, this means you're ripe for disruption from a competitor willing to play the long game.”

3.

These guys went to extraordinary measures to explore the intricacies of the pizza world.

“Jose had followed Luigi, the shop's pizza man, to every place he cooked at. He lived all the way in Spanish Harlem and loyally drove all the way down to the LES to eat Luigi's pie. The way Jose put it:

‘His [Luigi's] prices are fair for the working man and for the poor students. A kid can come in with two dollars, and even if he's 50 cents short, or a dollar, Luigi will provide. That's one thing, the man will never turn away a hungry person.’”

4.

A large population of young men and women went on “information diets” after reading Tim Ferriss’s

The 4-Hour Work Week. This article will bring them back.

“Although we can’t fix politics by getting a few more virtuous men involved in holding office or voting, we do need virtuous men involved in political thought to figure out how to fix our rapidly decaying political system. If virtuous men don’t engage in political theory, then they will be ruled by the political theory of worse men.”

5.

Season six focused exclusively on Danny Bowien and his journey to open Mission Chinese. It takes a few episodes to find its rhythm, but episodes 5, 6 and 7 are must-watch if you’re passionate about food and restaurants.

Thanks for reading! You’re terrific -- see you next week.  

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