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- The Connection Newsletter 40 - She worked hard moving bricks
The Connection Newsletter 40 - She worked hard moving bricks
The Connection Newsletter 40 - She worked hard moving bricks
Hello!
This is edition #40 of
The Connection
, the weekly email I send family, friends, and future friends (hiya). Glad you're here.
This week Shogun ran its
with a local Moms group. We used a giveaway to incentivize moms (frequently the “meal decision maker” of the family) to take a survey and follow us on our social channels.
In the survey, I’m digging deeper into their behavior around eating out (how often? Go out or order delivery? What apps do they use?) At the time of this writing, we’re on Day 4, and we have 42 responses. I estimated 20, so that’s good.
Unrelated: This weekend I threw my second poker game since moving back to Albany, New York. It reminded me of
about what a huge pain trying to start a poker game in Los Angeles was.
That’s it -- let’s jump into this week’s articles:
Make sure to hit "Display Images" above to see puppy pics.
. I didn’t include this article because it’s a good “how to” to build an audience on Instagram. I mean, it is good -- but that’s not why.
I actually read this article a few months ago and wasn’t impressed. But last week I had a terrific chat with the founder of Foundr, Nathan Chan, and I decided to revisit the piece. What I realized was that I went into the first reading with the wrong mindset.
I thought that I “already knew Instagram” because I open the app every day and read headlines about the changes to the user experience. This is completely wrong -- and now that I’m working on the
account, I realize I don’t know anything.
Sure I can throw up post, add a filter and drop a Hamilton quote in my caption, but none of that correlates with using Instagram to drive actual results for a brick ‘n mortar business.
Reading this article was an excellent reminder that in order to learn something new, you have to
want to learn. Step back and make sure you enter the experience with a beginner’s mind. Otherwise, you’re just wasting your time.
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. The most interesting part of this profile on Masayoshi Son, chairman of SoftBank, was what he called “The Family Concept”.
Basically, he regularly invites the leaders of the companies he funds to dinner, to help them build connections with one another:
“A key element of value creation comes from connecting companies to help each other grow. Son hosts dinners and events to bring people together, and he suggests they use each other’s services (a strategy he also deployed in the 1990s).For example, Compass and Uber rent space from WeWork. Mapbox, an AI-powered navigation system, inked a deal with Uber last fall. Son’s introductions help entrepreneurs feel more connected to a bigger purpose.”
It got me to thinking about how sometimes the best way to add value back to people is to connect them with others… and then get out of the way.
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. She’ll help you put together the “perfect profile” for $300.
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. This is the article I always wanted to write about remote work. I’m relieved that Steph Smith did all the work for me.
The most important takeaway for anyone interested in working remotely:
“Working remotely allows you to design your life in different ways, but ultimately will not bring you happiness on its own. So, as you look for remote work, keep in mind your true ‘why’.”
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No, seriously, who was she?
Thanks for reading!
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